Top 10 Creators Earning Millions in 2025
The creator’s industry is increasing rapidly and making millions of dollars. There are so many influencers in the world who share their content on social media and YouTube channels. Influencers are starting to develop their interest as entrepreneurs and earning millions, they are launching the products and services.
1. MrBeast (Jimmy Donaldson)
– Earnings: $85M | Followers: 503M
With having more than $500 million followers, MrBeast is the most followed creator in the world. His channel has more than 320 million subscribers with billions of views. The purpose of the channel is to create and feature the surviving games and contest massive amounts of prize money. Products like Feast candy bar and clothing brands, he has successfully launched this line of consumer products.
2. Dhar Mann
– Earnings: $45M | Followers: 120M
Dhar has 23 million subscribers in his YouTube Channel. People who are facing bullying, inequality, and racism are the subjects of Dhar’s content videos. He has helped many people who went through this situation in their life. Dhar’s earnings are from the AdSense and brand partnerships, and is also running a successful beauty brand, LiveGlam, and a creator agency.
3. Matt Rife
– Earnings: $50M | Followers: 30.4M
In 2022, after going Viral on TikTok, Matt has earned millions from selling his live shows. Netflix has streamed the two shows in which Matt is featured as a star, The First, Natural Selection.
4. Charli D’Amelio
– Earnings: $23.50M | Followers: 213.5M
In 2021, D’Amelio was the highest earning TikToker. The world was impressed by her dancing skills, till now she remains the most followed person on TikTok. She also launched her Shoe line that is D’Amelio Footwear with her sister.
5. Stokes Twins
– Earnings: $20M | Followers: 113.7M
Having 100 Million followers on Social media like TikTok, Instagram, and YouTube, Alex and Alan Stokes are leading the fastest growing channel on YouTube. The videos consist of vlogs, challenges, and pranks, which attract millions of views.
6. Dixie D’Amelio
– Earnings: $14.60M | Followers: 87M
Ferragamo, Chopard, Valentino, and Louis Vuitton have made the partnership with Dixie as she has joined the Fashion Industry. After joining the Pop music, she made her single Happy, which got 100 million Spotify Plays.
7. Mark Rober
– Earnings: $25M | Followers: 61.9M
A former NASA engineer, Mark has a base of 57 million subscribers on YouTube. The fans are watching the content with an interest as the content focuses on science and how dramatically he teaches it. By partnering with Google.org and the First Organization, they make science accessible to the poor communities.
8. Alex Cooper
– Earnings: $22M | Followers: 5.7M
A Multi-pronged multi-media giant, Call Her Daddy is a sex and relationships podcast run by Alexandra Cooper. A deal with SiriusXM of $125 million was made to bring her show on the platform in 2024.
9. Rhett & Link
–Earnings: $36M | Followers: 14.3M
Turning a Mythical YouTube comedy channel into a multimedia business, Rhett and Link are earning millions. Shows like Good Mythical Morning and Mythical Kitchen are streamed to the different subscribers. Hullu Fast channel a podcast also produced by the pair. They also sell hoodies and haircare products.
10. Khaby Lame
– Earnings: $20M | Followers: 255M
Charlie Chaplin of the digital media Lame is the most followed person on TikTok with 163 million followers. Brands like Sony Pictures and Fortnite have a deal with Lame and also a deal with Walmart for selling cooking tools like taco holder and Khaby-branded garlic press. He works on short videos by reacting to memes and viral videos.
Conclusion:
In the end, it is clear that these creators are earning more than their channel by investing in business and making their own brands as they have an impact on their followers, but the race is won by MrBeast in terms of earning. And also encouraging other creators to grow their channels and invest side by side on brands and business.
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